Reconnecting Culture and City: MVRDV Wins First Prize for GAM Turin Renovation

MVRDV has been awarded first prize for the renovation of the Galleria Civica d’Arte Moderna (GAM) in Turin, presenting a vision that redefines the museum as an active participant in the city’s public life. The proposal emphasizes openness, accessibility, and adaptability, reinforcing the museum’s role as a cultural and civic anchor.

Reintegrating the Museum with the City

Developed in collaboration with BALANCE ARCHITETTURA, EP&S Group, Stratosferica, and Giorgina Bertolino, the design reconnects GAM to its urban surroundings by reopening its garden and square. Physical and visual barriers are removed to restore the original concept of a museum immersed in greenery, strengthening continuity between culture and everyday city life.

A New Civic Axis and Public Realm

A newly introduced pedestrian axis cuts across the site, transforming the square into a vibrant civic space. This outdoor realm offers passersby a preview of the museum’s collections, extending the cultural experience beyond the building and encouraging spontaneous engagement with art in the public domain.

Respecting Heritage While Enabling Flexibility

The proposal carefully preserves the museum’s 1959 architectural identity while introducing contemporary exhibition environments. A modular interior system allows galleries to evolve over time, supporting changing curatorial needs and ensuring long-term relevance without compromising architectural integrity.

The “Living Depot” Concept

The basement level is reimagined as a transparent “living depot,” where daylight reveals parts of the museum’s hidden collection. This approach enhances transparency and public access, turning storage into an educational and experiential asset rather than a concealed function.

Strategic Significance

Conceived as a more democratic, accessible, and flexible cultural institution, the renewed GAM positions architecture as a mediator between art, heritage, and the city. MVRDV’s proposal demonstrates how adaptive reuse and public-oriented design can transform museums into dynamic urban infrastructures.